AI visibility check

Does Claude name you when buyers ask?

Claude answers from training, or searches and cites when the question reads as current. The two answers can name different companies.

A growth strategist replies by email within two business days. No card required. Or book a call.

01

Where its names come from

Training memory for stable knowledge, the live web for anything current or specific to a company. Claude decides which.

02

What it reads when it searches

A search provider Anthropic names in its subprocessor list, and pages its own crawler indexed. Every searched answer carries citations.

03

What changes the answer

The buyer’s plan, memory on personal plans, and whether the chat is incognito.

Where its names come from · 1 of 3

Your plan

What Claude tells buyers, read for you.

A week of your buyers’ questions, put to Claude from memory and with the live web. A growth strategist reads every answer.

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Inside the plan

Absent from memory. Named when the web confirms your stack.

0 questionsNamed from memory

2 questionsNamed with the live web, both naming a stack

0 questions · 1 of 2

Finding · one week of answersStack gap

Missing from memory for every question, named with the live web for the two questions that name a buyer’s stack.

What the answers lean on

Those two answers lean on one integration page and one review listing.

Could make us wrong

A week of answers is a short read, and the review listing updates on its own schedule.

Next in the plan

A page for each stack the buyers name, written to the buyer’s question

The read

How Claude decides who to name.

One tier, one account, one screen is a sample of one. The plan reads the whole shape.

  • Remembered or retrieved

    Claude has a memory of your market as the web described it before its cutoff, the middle of 2026 for the current models. It also has a search that reads pages as they are today.

    Missing from memory is a footprint problem. Missing from the search is a page problem.

  • Search when it helps

    Anthropic documents the trigger. Claude searches when the request depends on something current, changing, or specific to an organisation or product. It answers from memory on stable knowledge.

    Whether your buyer’s wording reads as current decides which Claude answers them.

  • Every searched answer cites

    When Claude searches, the answer carries its sources. When it remembers, there are none. The citations are the tell.

    If Claude names a competitor with the live web, the cited pages are where that name came from.

  • Memory on, unless it is work

    Memory is on by default on personal plans and off by default for Team and Enterprise. An incognito chat uses none of it.

    A buyer on a personal account brings their past conversations. A buyer in a company workspace may not.

  • The tier split

    The free plan runs the smaller models. The paid plans add the larger ones. Which one answers your buyer depends on their plan and what they picked.

    One screen from one plan is one of them.

  • No ads, by commitment

    Anthropic has said Claude will remain ad-free, and that it will be transparent should that change. There is no paid lane into a Claude answer.

    The names in it are earned.

Remembered or retrieved · 1 of 6

The other assistants

Each one decides its own way.

Compare them side by side

The playbook

How Throughline reads Claude.

  • 01

    Buyer’s words, never yours

    A question that contains your name answers about you. We ask what a buyer asks before they have heard of you, in words that read as current and in words that do not.

  • 02

    Both memories

    Memory answers and searched answers are read apart. The citations say which one answered. The plan keeps them.

  • 03

    Right, not just named

    Every mention is checked against what is true today. A memory answer that describes last year’s you is recorded as what it is.

  • 04

    Dated, signed, asked again

    Every number carries its date. The same questions are asked again next month, so the change is the finding. Your growth strategist reads the change with you.

You read the plan. An expert did the asking.

Field Notes

Field Notes on how Claude decides.

All field notes
Explainer · 1 of 4

Questions

Questions about Claude and your brand.

How do I check if Claude mentions my brand?

Ask the question your buyer asks before they have heard of you, not your company’s name. Read whether you come back, from memory and with the live web. The Visibility Plan starts there, with a week of your buyers’ questions, and says what to ship next. It starts with an AI visibility check.

Does Claude search the web before it recommends a company?

When the question depends on something current, changing or specific to a company or product, yes, and the answer carries citations. On stable knowledge it answers from training without searching. The two answers can name different companies.

Claude said nothing about my company. Is that memory or the web?

If the answer had citations, Claude searched and your pages did not rank for the question. If it had none, Claude answered from memory and your footprint before its cutoff was thin. The plan shows which one it was.

Does Claude’s memory change who it recommends?

It can. Memory is on by default on personal plans and off by default for Team and Enterprise. A buyer’s past conversations come with them, so two buyers asking the same words can be answered with different context.

Can I pay to be recommended by Claude?

No. Anthropic has said Claude will remain ad-free. The names in an answer come from what the model learned or from the pages it read.

What does the Visibility Plan cover?

ChatGPT, Claude, Gemini, Perplexity, Copilot and Google’s AI Overviews, for a week of your buyers’ questions. Grok is in development. Whether you are named, who is named instead, what is said about you and whether it is right, the pages behind each answer, and what to ship next. Every number dated.

How it starts

See what Claude tells your buyers.

  1. 01

    You request a check.

  2. 02

    A growth strategist reviews your company and replies within two business days.

  3. 03

    Your Visibility Plan follows the call. Where you stand, and what to ship next.

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Does AI name you when buyers ask?

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